Creating Your Content Marketing Plan
This week on the Spark Hustle Flow Podcast we are continuing our series that’s all about marketing. And today, we are specifically talking about content marketing.
In this episode, you’ll hear from Johnaé De Felicis, who demystifies a lot of the things we’ve always wanted to know about content marketing but were too afraid to ask.
Tune in to find out:
- What exactly is content marketing, and how it’s different from other types of marketing (like email),
- Whether you should work with a marketing specialist or generalist,
- The number 1 thing you need to have nailed down in order to create content that actually produces a result,
- Whether you should pre-plan your content or wing it, and
- The rule of thumb about what part of your content should be entertaining vs educational (this one will definitely surprise you!)
And, as a bonus, check out Charlotte Darr’s Instagram @savelivethrive for what Johnaé calls the prime example of financial content done right.
Johnaé De Felicis is in the business of health AND wealth. She serves coaches, consultants, and experts in every stage of the solopreneur journey–from day job to daydream.
As a business, branding, and burnout coach, Johnaé is passionate about helping others stress less, smile more, and gain the time and financial freedom to do what they love from anywhere.
Johnaé is also a wellness and self-care junkie who strives to promote happy, healthy, and wholesome living through her content.
Along with being an influencer and content creator, she is a freelance contributor with bylines in Healthline and other publications.
She is the creator of The Happy Joy Podcast as well–a show that’s meant to inspire women to conquer each day with positivity, and look at everyday challenges on the bright side.
Connect with Johnaé:
On her website: https://www.copyservedfresh.com/ — make sure to sign up to her email list for exclusive copywriting and content-writing tips and advice.
Connect with her on Instagram: @justjohnae
About Kemberli
Kemberli Stephenson is a business coach, accountant, and Amazon bestselling author. Each week, she interviews a guest from a carefully curated group of coaches, support professionals, and even other MoneyPro’s who are the best in their zone of genius and who want to share their favorite business tips, tools, and strategies with you.
If you’re tired of playing small and ready to consistently hit your income goals and go from novice to freelancer to CEO, then you’re in the right place. And remember, just because you’re doing this alone doesn’t mean you have to be lonely while you’re doing it.